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What is the Boone County Spotlight?

The Boone County Spotlight™ is the newest form of print media for the area. Designed to provide consumers with access to local content, advertising from local businesses, and free classifieds. Additionally, the Spotlight™ provides businesses with a low cost alternative for print advertising with the widest distribution in Boone County. The best part about the Spotlight™ is that it is FREE!

Distribution

The Spotlight™ is distributed to all of Boone County twice each month on Wednesday. That is 20,000 issues mailed to all residents and businesses. It is the equivalent of direct mail for less than the price of a standard newspaper ad.

20,000 total distribution
Over 35,000 residents

Content

While the Spotlight™ may sound like a newspaper to some and a advertising only publication to others, we can say that it is actually a hybrid of both. You may ask, “What does that mean?”
- Greater distribution than any local newspaper in the area
- Lower ad rates per copy than any local newspaper in the area
- While content may not be as high as a newspaper, each page will consist of informative content to attract the attention of the readers. This may be in the form of various classified ads (automotive, real estate, etc), contests, community calendars, and so much more. With a reason for readers to view each page, your ad is much more likely to be seen than with other print advertising. See for yourself. Check out our online version here.

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