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Small Business Email Marketing

BY: ANDY O'NEIL

Direct email marketing remains one of the most effective ways to communicate with your current or potential customers. However, to be a good email marketer, there are a few basic things you must keep in mind.

I have run across many businesses and organizations who send regular emails to anyone and everyone they know that has an email address, whether they asked for it or not. Unfortunately, organizations who send mail messages this way are, by the definition of the law, spammers. 

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Have You Been Flocked?  E-mail
Written by Shane Bridges   

While I have always been pleased to participate in fundraising for vairous organizations, it is only recently that I had an opportunity to be pushed into a fun new experience that benfits the Susan G. Komen organization.

Yes. I was flocked.

I have heard about the process, but I had never personally experienced it.

"What is being flocked?" you may ask.

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